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absolut 72bian

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The first ever collaboration of many between Absolut and China artists is revealed with the unveiling of the Absolut 72Bian, the name taken from a phonetic translation of the chinese word ‘变‘, which means change. Used to symbolise the chinese mythical character of the Monkey God, who can morph himself into 72 different changes. The limited Absolut bottle design is sadly, not much different, save for a printed cartoonish interpretation of the Money God. Interesting?.. barely… Ad campaign? Forgettable… Ticking the Chinese marketing box? Absolut-ly!


Written by bjornyeo

December 20, 2010 at 5:24 pm

real life rabbit-duck illusion

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You know the rabbit facing the right and duck facing the left illusion? Well, someone took it a bit too seriously and made a real one. A day too late for Halloween. via Gizmodo

Written by bjornyeo

November 1, 2010 at 2:00 pm

Posted in art, badbadbad

brewdog’s “the end of history” beer

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No no no no no no no no.. No no no… noooOooo…

Scottish brewery BrewDog has reclaimed the world record for the strongest beer in history with a 55% alcohol beer which it has named “The End of History.” Only 11 bottles will be available, and each bottle will come inside a stuffed animal – seven Stoats will be available at GBP500 and four grey squirrels at GBP700, making it also the most expensive beer in history. That’s USD$1000 a bottle!

Written by bjornyeo

July 23, 2010 at 5:06 pm

Posted in badbadbad, packaging

what’s behind bp’s logo?

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Brand Gurus will be the first to point out, logos are just a representation of a brand, never the full story. Sure you can take the ‘petroleum’ out of your name, and put everything in lower caps so its friendly. You can even introduce a big green helios and say you are going BIG into green power.

And then the oil that you are still sucking out of the earth leaks into the ocean. And Greenpeace launches an all out attack on you for your recent oily predicament, causing immeasurable harm on the environment. Seems like its all coming full circle.

The Helios is not looking so hot at the moment. via LogoDesignLove

Written by bjornyeo

June 1, 2010 at 3:13 pm

Posted in badbadbad, branding, thoughts

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crackdown in bangkok

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I find it incredibly painful to reconcile these pictures of Bangkok with the one I fell in love with… via The Big Picture

Written by bjornyeo

May 30, 2010 at 2:37 am

Posted in badbadbad, photography

pekingeend duck

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Wrong wrong wrong wrong wrong… is that a tear on the mummy duck’s face?

Written by bjornyeo

January 5, 2010 at 9:35 am

Posted in badbadbad

there are only 3200 tigers left in the world

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I could not believe it when I read the numbers. ONLY 3200 tigers? The most beautiful of the big cats? Humans are scary things… we are. Read more at telegraph

Written by bjornyeo

January 4, 2010 at 10:18 am

Posted in badbadbad

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